> Nic Sanctum wrote: > I invite you to reconsider that remark. OK, I've reconsidered it. And my opinion is firm. > Erik Richard Sørensen > AND Dan! - Can you then give a plausible reason that Apple still is increasing > marketshare - ALL OVER THE WORLD...??? Hey, I didn't say that Apple wasn't increasing marketshare. (why do people change my words???) I said: "Frankly the entire Macintosh platform has found a life in a small group of rabid fans." Apple is expanding it's boundaries... very slowly, judging by a marketshare that's still under 8%, world-wide, but we Macintosh faithful are still OBVIOUSLY in the extreme minority. That doesn't mean that there aren't several dozen million Macs in the world... it just means that there are MULTIPLE times as many PCs. Now that's not a controversial statement, is it? I should think not. The only reason Apple is around to enjoy it's current success and future opportunities is precisely because it's rabid, snarling fans (myself very much included) would not let go of the platform. Apple is increasing it's marketshare because it's learned a few lessons from Microsoft. Marketing is key. That's not to say that marketing can be successful if you're marketing a lousy product. Apple Macintoshs have broken little new ground, outside of the USB/FW/AGP additions, since the days of the first G3. There's a universal motherboard, but that's more of a production innovation, not a technical one. There are neat shapes and colors, but nothing really technically orginal. The reason that these products have been successful is because, yes, they do work, AND Apple has figured out how to market itself. That is why Apple has increased marketshare and total stock value. That doesn't mean that Apple's success has not been forged through the devotion of a few (comparatively) rabid fans. Dan
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